Tatyana Mamut, PhD

Tech Innovator. Keynote Speaker. Growth Advisor. 

CULTURE RISK (full)

CULTURE RISK (short)

BUILDING CULTURES OF INNOVATION

LEADING IN TUMULTUOUS TIMES

CUSTOMER CENTRICITY

INNOVATION AT AMAZON SCALE

INNOVATION AND COMPANY CULTURE

SALESFORCE LIGHTNING:
A STORY OF COLLABORATIVE INNOVATION

January 29, 2018

If Team and Culture Matter Most for startup success, then what do founders need to know about creating great cultures that will continue to be great?

As an advisor to many founders -- from early-stage startups to late-stage multi-billion$ companies --  I have seen a pattern emerge. This pattern becomes very clear when founders start talking about how to preserve a particular culture when change starts to stress the organization.

The changes that stress the culture and pose new problems for founders include:

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